A fair comparison point here may instead be 2017’s John Wick: Chapter Two, a fellow R-rated pic that opened one weekend before Presidents Day with a strong $30.4 million. While it seems like a more well-known character such as Harley could drive an opening weekend higher than last year’s Shazam! ($53.5 million), it’s important to remember that film had a family-friendly premise and PG-13 rating. Regardless of how strong a follow-up to any franchise film may be from a quality standpoint, most sequels and prequels pay for the sins of their predecessors. The aforementioned Suicide Squad - while introducing Robbie’s popular turn as Harley - didn’t quite endear itself among audiences, scoring 27 percent with critics and 59 percent with audiences on RT.
Objectively, though, the film has some hills to climb. More good news arrived in recent days with industry screenings - and now Rotten Tomatoes critics - awarding a big “thumbs up” to the film as it currently stands at 91 percent from 45 critics.
HARLEY QUINN BIRDS OF PREY ROTTEN TOMATOES PLUS
Margot Robbie’s return to the role of the popular anti-heroine is a major plus for fans, while the mature nature of the film is furthering excitement among die-hards hoping for a “true to spirit” iteration of Harley. Our pre-release tracking has consistently modeled an opening weekend between $40 million and $60 million for the Harley Quinn-led spin-off, which marks DC’s second foray into R-rated territory after last year’s Joker.
HARLEY QUINN BIRDS OF PREY ROTTEN TOMATOES FULL
With only one film ( Birds of Prey) on the slate this weekend versus four this time last year, it will likely be another week or so before we see the full advantage kick in over Valentine’s and Presidents Days.ĭC films have had a rocky road until recently, but Birds of Prey follows on the heels of the well-received Wonder Woman, Aquaman, Joker, and Shazam! - four films in the brand that have improved perception and goodwill among fans over the last two and a half years after the missteps of Batman v Superman, Suicide Squad, and Justice League. This time of year is known for its dips thanks to the Super Bowl effect, but the industry is hoping 2020’s first high profile comic book film will kick-start the next upswing.
Wednesday Report: Thanks to the success of films like Bad Boys for Life and 1917, year-to-date box office remains up over the same point last year with a 7.5 percent improvement through the end of last weekend. Thursday night results will be reported Friday morning, followed by weekend estimates throughout the coming days. It remains entirely possible that walk-up business could help the film still reach higher results this weekend, but as of now, our models are increasingly reliant upon them - which could be a challenging ask for an R-rated franchise film leaning heavily on fans and adults, especially with the dual holiday frame coming up next weekend. Thursday Update: Despite increasing optimism among fans and online circles, we’ve updated our final weekend forecast below from $48 million to $42 million for Birds of Prey, and the range to $35 – 50 million (down from $40 – 60 million) in response to stalling social trends and pre-sales activity compared to similar R-rated titles with positive reviews.
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